Marine conservation

Discover our projects related to the protection of the Ocean.

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Fashion, innovation and
respect for the environment

We create innovative collections based on
the most relevant sustainability criteria



Our sales network is made up of reliable stores with a wide territorial coverage. Working in partnership with us means believing in long-lasting relationships, based on the trust and happiness of all people and stakeholders.

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We want our clothes to make those who wear them happy

That’s what drives us: we are committed to the well-being of our customers through the creation of durable and quality products. This is precisely why we work for a sustainable and inclusive fashion, capable of combining beauty, performance and respect for the environment.

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About us

Our name evokes a Japanese silkworm, known for the value of the silk produced and for the wonderful butterfly into which it is transformed. A symbol of the path that over the years has led us to discover the richness of our planet, the energy of our collaborators and the responsibility we have towards our customers.

After twenty years in business, today we are a leader in the retail sale of underwear, corsetry, lingerie, swimwear, clothing and accessories.






Retail sales

Cosa facciamo

What we do

Lingerie, underwear, nightwear and beachwear.

Beauty, quality, innovation and respect find a perfect balance within our collections, so that every person can wear the best version of themselves.

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Business and careers with us

Join us

People are our most important asset, a true engine of growth and business innovation. We have been strongly committed to attracting, developing and retaining talent since the early days of our company. Our focus is on creating a stimulating, inclusive and non-discriminatory work environment by fostering a sense of belonging and collaboration, in full respect of human rights, workers’ rights and personal freedoms.

News and Resources

Latest news

    Manuale operativo Erogatore FEA
    Yamamay presents "RS21 Cup Yamamay"
    Yamamay presents "We Are HAH"
    Yamamay presents Il Manifesto per la Sostenibilità 2023
    Yamamay presents "Adaptive Color"
    Yamamay adheres to the UN Global Compact
    Yamamay presents the Corporate Website
    Panorama - Si deve cambiare per restare a galla
    Panorama#yamamay #editorial #MARE
    Grazia - We Are HAH
    Grazia#yamamay #editorial #prodotto #WeAreHAH
    Elle - Daily Rib
    Elle#yamamay #editorial #prodotto #dailyrib
    The Spin Off - Recycling is the new digital
    The Spin Off#yamamay #sostenibilità #negozi #Siena #Venezia #innovazione
    D - la Repubblica
    D La Repubblica delle Donne#yamamay #product #bra #sculpt #innovation
    F Magazine - Redazionale Yamamay Bralette Orchidea
    F#yamamay #editorial #product #bralette #orchidea
    F Magazine - Yamamay Bralette Orchidea Editorial
    F#yamamay #editorial #prodotto #bralette #orchidea
    La classe velica RS21 presenta la stagione 2023